Raksha Bandhan and Rakhi: This year Raksha Bandhan falls on 26th August 2018, the most awaited date to celebrate the love and respect between sister and brother. Raksha Bandhan is the festival of love and duty between brothers and sisters. Rakhi strengthens the bond of love between brothers and sisters. Raksha Bandhan means Bond of Protection. Raksha Bandhan is celebrated on the full moon day of the Hindu calendar month of Shravan.
On Raksha Bandhan, sister ties a Rakhi on her brother's wrist and pray for prosperity and happiness of her brother.This uniquely symbolizes a sister's love and affection for her brother. In this occasion brother gives his sister gifts and also promise to protect his sister and stand by her in all occasion.It is also celebrated in a brother and sister type of relationship between men and women or girls and boys who may not be biologically related. In many parts , women make their own Rakhi for their brother. Various types of Rakhi include may be a simple thread, woven and colorful, or may be fancy Rakhi with decorations. Rakhi may be a fancy watch in the form of bracelet or jewelry, it could be of Spiritual type containing designs of Omm, Rudrakshya or Swastik. Rakhis also comes with Lords Ganesha, Jagannath or may be some other religious designs.
Now with advent of technology and faster communications, ladies are sending Rakhee to their brothers staying far away. With advent of e-commerce stores, ladies can shop Rakhi online from a wide collections and designs and the stores takes the responsibilities of delivering the Rakhis at the brother's door step.
Ritikart has specially tied up with leading courier like Bluedart and FedEx and Postal department to ship Rakhi safely and faster.